Business & Psychology For Photographers

Business & Psychology Resources

Working as a professional photographer can be very demanding, especially if you are self-employed. In addition to all the photographic skills required, you also need to run a business and keep yourself motivated. The articles here bring aspects of business & psychology together to help equip you with tools to assist you to overcome some of the difficulties that can crop up. 

Mindset - The New Psychology of Success by Carl Dweck - Book Cover image

Mindset – Book Review

Exploring types of mindset. Can help with: growth, confidence, inferiority complex, reducing stress, dealing with “failure”, achieving more, relating to others, how you approach challenges.

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Why Is Psychology Useful for Photographers?

There are many benefits to understanding some psychology for photographers. If we know why some things cause a problem for us then we can look for more effective ways to work. Our motivation, ability to reach goals, battling imposter syndrome and more can all be assisted through psychology. This can have positive knock-on effects for our businesses. We don’t need to get complicated and academic as many of the principles are easy to understand and anyone can start to implement them.

Linking business & psychology helps us understand ourselves and our potential customers more clearly. This can help us to maintain our mental health more effectively as well as communicate more powerfully with our target audience. Understanding how the mind works can help us to project a clearer message in our marketing and advertising. The Focused Professional approach is to find ethical, practical ways of improving our photography businesses that help both our customers and ourselves to enjoy the journey.

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